COLLECTION AND USE OF INFORMATION
The information you provide on the survey will be used solely for the purpose of conducting our consumer research program (known as Guest Trac(SM)) so that we can improve the experience of our guests at BURGER KING® restaurants.
We also collect information that is not part of the survey. Specifically, we will collect your IP address and browser type. We also use small text files, known as cookies, to recognize you as a repeat visitor to the Website. This information is used solely for the purpose of maintaining the integrity of our research. To the extent that your IP address may be deemed personal information, your electronic submission of the survey constitutes your consent to the collection and processing of the IP address.
The information we collect on this website will be transferred to the United States. You understand that the data protection laws of the United States may be less stringent compared to the data protection laws of your province, country, or other jurisdiction and consent to the transfer of this information.
We will not contact you for any purpose based on your completion of the survey, unless you ask us to contact you and we will not sell any of your information to any third party.
Burger King Corporation
c/o Service Management Group
1737 McGee Street
Kansas City, MO 64108
Updated July 2009